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FASHION |
11 September 2015 |
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Singapore's prime shopping boulevard is transformed into a luxury architectural showcase as Louis Vuitton opens its second global store at ION on Orchard Road.
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This announces the launching of the largest Louis Vuitton boutique both in Singapore and in South-East Asia. Featuring a newly conceived curved facade, circular interiors and an array of Asia Pacific's firsts, this 2-leveled, 850 square-metre universe testifies the Malletier's spirit to combine innovative architectural and retail concepts to reflect a tradition of savoir-faire, travel legacy and French luxury. The Facade was designed by Front Inc of New York while the interiors by the Louis Vuitton Malletier's architecture team.
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The ION Orchard store will showcase Louis Vuitton's first curved glass facade, inspired by the "folds of a scarf". It will boast a full glass facade comprising two groups of textured glass that mimic a Damier chequerboard pattern effect.
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