Shiseido announced the opening of their new office in Singapore, located in the heart of Singapore’s Central Business District.
The move is part of Shiseido’s VISION 2020 corporate transformation, as the company focuses on accelerating growth in the second phase of its medium-to-long term strategy. The new office hub will house the regional headquarters of Shiseido Asia Pacific, the global headquarters for Shiseido Travel Retail and the affiliate office of Shiseido Singapore. As centres of value creation, this structure facilitates flexible and agile decision making; enabling Shiseido to achieve significant growth through marketing activities attuned to the needs of regional consumers and global travellers.
As they continue to build for the future, Shiseido is committed to an increased investment in their brands, talent development, beauty innovation and business activities that will positively and sustainably impact society.
The new office will house three new dedicated facilities:
Asia Learning Centre, a first-of-its-kind dedicated training facility that will train approximately 2,000 Shiseido employees from Asia Pacific, Travel Retail, Japan & China each year. Its programmes aim to develop leadership, function-specific and innovation skills and behaviours that are critical in supporting growth and bringing out the best from employees for Shiseido’s continued success.
Asia Pacific Innovation Centre, which will enable open-source innovation, Asia Pacific consumer research, as well as create and localize a portfolio of highly specialised products for the Asian market and climate.
Life Quality Beauty Centre: As they strive for a society that promotes greater happiness and positivity for everyone, this is a unique facility that provides private, specialized make-up consultations to consumers with significant skin concerns such as port-wine stains, nevus, scars, vitiligo and changes in appearance due to the side effects of medical treatment. Shiseido has helped consumers with serious skin concerns since 1956, when many in Japan suffered from serious skin burns post-war, by developing a foundation called Shiseido Spots Cover.
Shiseido Asia Pacific and the global headquarters of Travel Retail first established their presence in Singapore in 2016 & 2015 respectively; with the employee base almost doubling to over 250 employees, with nationalities spread across 17 countries.
The strategic location of the Singapore office puts Shiseido closer to key markets in Asia, enabling the company toleverage the region’s robust potential with its rising middle-class population. Growth in the premium beauty segment in Asia Pacific is forecasted increase by USD$4.4 billion from 2016-2021, while the mass beauty segment is expected to achieve more than triple this amount.
Asia Pacific also represents a key region and engine of growth for the global Travel Retail Channel. Current forecasts estimate that its beauty segment represents a potential market size of USD$26 billion by 2021; the proximity of Shiseido Travel Retail aims to empower and guide the team alongside this growth.
Shiseido was founded in 1872 as the first Western-style pharmacy in Japan. The business gradually evolved into a cosmetic company, offering consumers the most advanced technology and finest aesthetics available in the East or West. Shiseido is the premier cosmetics company with roots in Japan; and the name of Shiseido has come to represent the world’s highest standards of quality.
Shiseido’s global selection of skincare, makeup and fragrance includes a high-performance category for special skin care, and a brightening line. Shiseido also offers body care, suncare and a skincare line for men. Fiercely contemporary and innovative after 145 years in business, Shiseido is now sold in 88 countries and regions across the world.
From 14 January 2019, National University Hospital's outpatient paediatric services will be consolidated within a one-stop centre which was made possible through a generous gift from the estate of Khoo Teck Puat. Their new centre, NUHkids Specialist Centre, focuses on creating a therapeutic environment that is child-centric and family-friendly.
The overall ‘playscape’ design concept is inspired by nature. Studies have shown that through good play, a child’s body, mind and soul are stimulated which encourages interaction and creative development. The ‘playscape’ ethos begins from the arrival atrium. Its environment and interiors serve to provide your child and family a holistic care experience.
Their 10-storey outpatient centre is visually prominent with a lofty 14m-high arrival atrium, rising above the surrounding buildings. A clear separation of vehicular and pedestrian flow ensures a safe arrival and facilitates registration.
The spacious atrium aims to promote intuitive way finding for visitors arriving via different transports or from other buildings within the Kent Ridge campus. The linkway on the fourth level will connect the new centre to the Main Building, allowing integration with existing facilities (including inpatient facilities and services) and maximising operational efficiency for the existing and new services. The experience of each visit focuses on two essential aspects: one-stop convenience and a delighted child.
In order for paediatric consultation to be a pleasant experience for the child and the accompanying caregiver, they aim to provide a cosy and comfortable environment where stress is taken out of the visit.
Your child and family will first be greeted with an explosion of colours at their city-themed atrium. The journey to the upper storeys sees a nature-themed reception and waiting areas which will lead to the outdoor playground.
Traditional seating and room configuration are replaced by modular furniture that serve as play objects and resting areas. The sky gardens are adjacent to the waiting areas on every floor. This access to daylight and the outdoors creates a therapeutic environment integral for a healing experience.
Waiting time is translated into play time in the themed (i.e. rainforest, savannah, arctic) waiting area as the child climbs, crawls, interacts and explores the theme-inspired features within observatory vicinity of the parents.
The new centre will change the experience of a visit to the hospital for both the child as well as the accompanying caregiver.
NUCOHS will enable the National University of Singapore Faculty of Dentistry and NUH’s University Dental Cluster to operate within NUHS under an academic health centre governance model with the objective of transforming oral health in Singapore and nurturing the next generation of oral health professionals.
The new Centre will be equipped with patient-centric facilities to manage the oral health needs of elderly patients, as well as those with special needs and co-existing medical conditions rendering routine dental treatment that are more complex.
Dentistry undergraduates can also look forward to more extensive and exciting use of innovative educational technology to complement the conventional methods of training and education.
Founded in Japan in 1970, DECORTÉ is a premium luxury cosmetics line that combines the latest dermatology with innovative technologies. Its signature "wound-healing" beauty concept and award-winning "liposome" technology pushes the dermatological frontier in its pursuit for skin's regenerative ability, focusing on both first-rate ingredients and ingredients-to-skin delivery systems. DECORTÉ’s beauty ranges include AQ Meliority, AQ, Moisture Liposome, Cellgenie, Whitelogist and more.
Discover DECORTÉ's highly-raved products at their newly-launched ION Orchard store. This store is also the renowned luxury brand's very first boutique store outside of Japan.
Brahm Centre is a registered charity launched in 2012 to promote healthier and happier living – focusing on proactive actions to empower individuals to help themselves in staying healthy and mentally well. They are a full member of the National Council of Social Services and also an Institution of Public Character. They have recently established their 3rd branch in MacPherson.
As a foundation to happier and healthier living, they offer many science-based mindfulness programs to reduce stress and enhance well-being. Their clients include healthcare agencies, schools and corporations.
Weekly health talks conducted by healthcare professionals and qualified speakers are offered for free to the public.
Brahm Centre also has a care management team that is complemented by a group of trained volunteers. Working closely with the Agency for Integrated Care and the Ministry of Health, they provide support to vulnerable elderly in the form of case management and befriending. They also collaborate with People’s Association and grassroots leaders to increase the awareness of mental health and engage residents in active aging programs and activities in Simei, MacPherson, Tampines, Geylang Serai and Moulmein-Cairnhill.
Designed by multiple award-winning hair salon Chez Vous, the all-new Chez Vous: HideAway Concept Hair Salon at Ngee Ann City is set to disrupt and revolutionize the way people think of a hair salon experience.
Tucked away in the heart of Singapore’s prime shopping belt (in an unassuming former office space on level 14 of Ngee Ann City, Tower B), this mysterious yet highly accessible location offers an exclusive retreat from the hustle and bustle of the city – and offers a veritable treat for the senses.
By combining a clever menu of super premium hair services along with experimental retreat-like touches, Chez Vous: HideAway envisions itself to be the new salon concept of the future – in a shamelessly designed-for-instagram like setting.
You want playful, you want affordable luxury – Chez Vous: HideAway has it all.
Guests are encouraged to drop by 15 minutes earlier to unwind at their complimentary relaxation lounge – which has a clever set-up of self-help facilities:
1. Re-charge loungers - release all your body tension on an OSIM state-of-the-art massage lounger.
2. Oxygen bar - treat yourself to fresh doses of oxygen to reboot your body, mind and emotions.
3. Red light laser scalp therapy - up the ante by switching on the 650nm red light laser to promote healthy hair growth & rejuvenate your scalp.
4. Re-fuel bar - help yourself to a menu of signature herbal teas, spa snacks and refreshments.
Why settle for one brilliant experience when you can have seven? Chez vous: hideaway concept hair salon consists of 7 instagrammable zones, each with a different layout and décor. Click here to see them.
Swiss luxury skincare brand La Prairie unveils its first reimagined concept store in Southeast Asia, exclusively at Takashimaya Department Store. Located in the heart of Singapore’s main shopping belt on Orchard Road, the 43 sq m counter is meticulously designed – inspired by the authentic, sophisticated elegance of Swiss Contemporary Architecture.
Developed internally by Stana Pijunovic, in-house Chief Architect and head of a team of Swiss architects and designers, the new global store design perfectly embodies La Prairie’s long-standing quest for timeless beauty. The new Takashimaya counter is a haven of pristine elegance that offers an intimate consultation space and a private facial cabin – creating a fluid and seamless customer journey.
Defined by visionary Swiss architects, the school of Swiss Contemporary Architecture is a style at once raw and refined, deceptively simple in its execution, physically intense – imposing even – yet always in a poetic balance with the surrounding landscape. Integrating Swiss essence into its design, each fixture and structure in the new counter tells a different story. From the walls – using veneer wood from Switzerland, designed in a representation of the Swiss Alps, down to the table legs – structured to resemble the mountain landscape in Switzerland. The pristine and refined layout of the store echoes elegance and timeless beauty, which the brand represents.
La Prairie’s new visual merchandising aesthetic integrates the school of Land Art, a conceptual approach rooted in nature itself. Using wood and mineral elements, natural and noble materials, it celebrates the vitality and beauty of nature while demonstrating a deep respect for it.