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Founded in Hong Kong in 2010 by Parisian Ariane Zagury with great success, Rue Madame was born out of the idea to introduce the timeless Parisian-style of fashion to young modern women, as well as to provide a one-stop shop, offering a diversity of exclusively curated women’s ready-to-wear and accessories, for those seeking an alternative wardrobe that allows them to mix and match to showcase their unique personal styles.
Located at the newly refurbished space on the third level of Takashimaya Shopping Centre, Ngee Ann City, Rue Madame is a true Parisian-style fashion concept store that offers an eclectic mix of niche and contemporary designer labels, carefully handpicked from Paris and other parts of Europe.
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The new concept store brings together some of the most coveted French fashion labels such as Athé by Vanessa Bruno, Ba&Sh, Gat Rimon, Hartford, IRO, Laurence Doligé, Leon&Harper, Majestic Paris, Mes Demoiselles, Swildens and Tara Jarmon Tara Jarmon, and exquisite accessories from trendy and accessible French jewellery brands like Servane Gaxotte, renowned for their hand-made whimsical ‘Rose’ doll pendants and Didier Dubot which is highly notable in Asia because of the brand’s latest campaign featuring Korean drama ‘You who came from the Star’ lead actress, Jun Ji Hyun; some of which are new-to-market brands exclusively brought into Singapore.
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