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Samsonite continues to infuse innovation and new ideas into travel re-igniting the sophisticated and special experience of the past. Today, Samsonite continues to lead the luggage category with those same core principles, further expanding Shwayder's vision globally with design and innovation into product categories and consumer targets. Samsonite's tagline - "Life's a Journey" - embodies the brand's transformation and future, symbolising the role Samsonite has in the multi-faceted lives of travellers.
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